The media company client had a specific need to get a website developed in parallax and needed to support heavy video usage without affecting site load time for the visitors. The fresh design theme was future ready and was able to scale up as per the varying content needs of the site.
In addition to providing a clean and neat look to the website, there were substantial requests for customizing the website as per the specific needs of the client. This required a thorough understanding of the client needs, the site’s business objective, and engagement outcomes expected from the website visitor.
The tasks consisted of
- Addition of fresh content
- Customizing template
- Adding sliders
- Customizing menu
- Adding testimonial functionality and overall design changes
- Development of pop up Vimeo video functionality
- Parallax design sections
- Because of the heavy multimedia used on the site, it was a challenge to maintain a site load time of below 4 seconds. We implemented this factor successfully on this site.
- Because of the different functionalities and technologies being used in developing the site, another challenge was to provide a smooth and seamless user experience to the front end user, without any lags or issues.
- The site successfully helped client to engage better with the site visitors and helped them to convert better using this branding channel.